Private Market Insights

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Boomers, Next Gens and Private Markets: Expanding the Investment Toolkit for Today and Tomorrow

02/02/2024

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Wealth accumulation of past generations has relied heavily on the returns of public equity. However, we see demographic shifts of wealth holders pushing changes in today’s capital markets. Today, due to changing investment objectives of an aging population, we sit at an inflection point—the Great Wealth Transfer—whereby ~$84 trillion in wealth will change hands from one generation to the next.1

In order to effectively build portfolios for the future that will deliver similar wealth accumulation potential as those of the past, we believe we must acknowledge that the nature of equity ownership has changed. Public stocks, once the only way to access broad ownership of the American economy, are a shrinking and more concentrated universe. Private companies more closely resemble what equity was in its early days. What public equity did for prior generations is what private equity can potentially do for future generations in their same quest for wealth accumulation.


We believe private markets, incorporated thoughtfully to complement equity-centric public market portfolios, will play a crucial role in future wealth accumulation.

The Great Wealth Transfer

The largest holders of wealth are still the baby boomers (ages 56–74), but this sizeable post-World War II generation is retiring alongside a shrinking of working-age populations. Over the next 20 years, the global population aged 65 and older is projected to grow by more than 50% (see below).

Proportion of the Global Population Aged 65 and Older, %
Proportion of Global Population aged 65 and older
Data as at June 23, 2017. Source: United Nation, Haver Analytics.

Further, by 2024, baby boomer households will be passing on more wealth annually than any other generation, a lead that is expected to rise until the 2040s (see below).

Annual Percent of Wealth Transfer by Source Generation, 2021–2045

More than $53 trillion will be transferred from baby boomer households, making up 63% of all transfers.

Annual Transfer of Wealth Generation
Ages as of 2020. Source: Cerulli Associates, Federal Reserve, U.S. Census Bureau, Internal Revenue Service, Bureau of Labor Statistics, and the Social Security Administration.

As this cohort retires, its need for investment income grows. Furthermore, risk tolerance shifts toward a more conservative profile. In fact, assuring a comfortable retirement and protecting current levels of wealth are the two most important financial goals cited by the 65 and older crowd.2

Most important financial goals by investable assets, 2Q 2021
Most important financial goalHousehold investment assetsAll affluent respondents
$1m–$2m$2m–$5m>$5m
Assure comfortable standard of living in retirement43%38%30%41%
Protect current level of wealth29%33%28%30%
Aggressively grow wealth7%6%12%7%
Improve household cash flow7%6%4%7%
Better manage market risk4%5%8%4%
Leave an estate for heirs4%4%7%4%
Minimize income and capital gains taxes3%4%4%4%
College education financing2%2%0%2%
Charitable giving1%1%6%1%
Other1%1%1%1%
Source: Cerulli Associates.

Traditionally, both stated goals would likely correspond to an increase in the allocation to public fixed income.

By contrast, those inheriting the wealth, the “next gen” inheritors (ages 21–42), tend to seek above-average returns given a longer time horizon until retirement age and the benefits of compounding returns in the years leading up to when they ultimately retire. This is traditionally associated with a more aggressive asset allocation and would be accomplished via a higher allocation to public equities. But most next gen-ers (75%) do not believe in the ability of traditional stocks and bonds to achieve those goals (see below).

Not possible to achieve above-average returns solely on traditional stocks and bonds.
Percentage of inheritors who agree or strongly agree
Source: 2022 Bank of America Private Bank Study of Wealthy Americans.

In fact, private equity, private debt and real assets all rank above traditional equity as investments that offer the greatest opportunities for growth among this group(see below).

Investments that offer the greatest opportunities for growth
Investments that offer the greatest opportunities for growth
Source: 2022 Bank of America Private Bank Study of Wealthy Americans.

Humans are creatures of instinct. And if the preferences of next gen investors are any indication, instinct, coupled with recent market challenges create …the nagging feeling that there must be a better way.

What’s New Is Old—Private Markets as an Expanded Investment Toolkit

Ultimately, the investment objective of most investors is that of wealth accumulation. This means a certain level of investment return must be reasonably expected, and for that return, a certain level of risk must be assumed.

By expressing a disbelief in traditional stocks and bonds to sufficiently achieve the wealth accumulation goal, next gen-ers are inherently saying they would be taking the same or more risk as in the past—but are unconvinced they will receive the same level of return. What is needed are new portfolio construction tools that can potentially deliver similar or better returns for similar or less risk than public markets.

Private markets, now accessible to a broader universe of clients through evolved structures, are those tools.

The use of private markets in portfolios to meaningfully enhance outcomes and experiences is not new. These strategies have been in use for decades for qualified purchasers (institutional pools like endowments, pension plans and insurance companies, as well as ultra-high net worth investors).

What is new is the format of these same strategies, which has evolved and renders private markets to be viable asset classes for those with lower levels of investable assets. It is for this reason we believe it is more appropriate to consider them to be a part of an expanded toolkit, a newly available solution to an age-old problem.

Ultimately, investment performance is fairly agnostic to product structure. So the relevant question, when considering them for use in any portfolio, comes back to risk and return.

Risk vs Return of Various Asset Class
Each data point represents an index. Data points use index returns from March 2003 to March 2023. Appraisal-based valuations may be subject to smoothing bias, in which case appraisal-based volatility may be understated. Private equity refers to Burgiss Buyout Index. Private real estate refers to NFI-ODCE Index. Private credit refers to Burgiss Private Debt Index. Past trends do not imply, predict or guarantee future results. Please refer to Endnotes for additional information, including index definitions.

From an Expanded Toolkit to Enhanced Outcomes and Experience

We believe the lower risk, higher returns and lower correlations of the private markets help them fit incredibly well into the traditional portfolios. By taking advantage of the differentiated risk/return profile of private markets, we believe investors will see enhanced outcomes (more dollars in their account at retirement and beyond) as well as a better experience (more muted changes in account balances). And we believe that’s something investors of any age, from boomer to next gen, can all agree on.

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Private Markets Insights

Timely insights and education to help you make informed decisions

The Financial Advisor Solutions Team

Ares Wealth Management Solutions

Carlin Calcaterra

Managing Director, Financial Advisor Solutions Team

Brendan McCurdy

Managing Director, Financial Advisor Solutions Team

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AccessAres is your resource for education and information about the private markets. Talk to us to learn more about these important asset classes.

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AccessAres is the thought-leadership and educational division of Ares Wealth Management Solutions. The materials distributed by AccessAres are for informational purposes only and do not constitute investment advice or a recommendation to buy, sell or hold any security, investment strategy or market sector. Ares Wealth Management Solutions is a global brand of Ares Management Corporation.

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AccessAres is the thought-leadership and educational division of Ares Wealth Management Solutions. The materials distributed by AccessAres are for informational purposes only and do not constitute investment advice or a recommendation to buy, sell or hold any security, investment strategy or market sector. Ares Wealth Management Solutions is a global brand of Ares Management Corporation.

You are now leaving the AccessAres website

AccessAres is the thought-leadership and educational division of Ares Wealth Management Solutions. The materials distributed by AccessAres are for informational purposes only and do not constitute investment advice or a recommendation to buy, sell or hold any security, investment strategy or market sector. Ares Wealth Management Solutions is a global brand of Ares Management Corporation.